We finished this project a while ago. The project was to setup an online streaming video ads (latest DVD, latest artists, latest news, etc) from DiscTarra headquarter to major DiscTarra stores. The video is controlled and can be adjusted anytime or whatever the admin wants.
Google, Facebook, Yahoo and others all want to be your identity platform on the web. But while it’s certainly convenient to have one credential for multiple websites, many would argue these services are only secure enough to access your grandmother’s online recipe book.
Growing numbers of technologists, IT executives, organizations and governments believe an identity authentication model must establish set standards.
But can any set of standards answer the tough security challenges, and to what degree? Is it safe to check your social security account on a credential issued by Google? To access health records using your Facebook ID?
Not today. And tomorrow is not likely either.
However, OpenID Connect and OAuth 2.0 (open authentication) are pointing to some of the best and most promising standards of today. OAuth is the foundation for OpenID Connect (the basis for consumer ID) and for User Managed Access (UMA), a model that lets users control their personal data. Companies such as Bechtel, Chevron, Cisco, GE, M&T Bank, Salesforce.com, and others are already enjoying early success. OpenID Connect and OAuth 2.0 offer a place where consumer and corporate IDs can co-mingle in a secure cloud, protected by acceptable levels of security.
While it’s too early to tell if OpenID and OAuth will succeed, so far, they appear able to validate a user’s identity — perhaps even identities created by search engines and social sites.
“Street Identity” and Identity Attribute Data
Furthermore, big names are supporting the standards push. Google, Verizon, data exchange service ID/Webdata, and trust framework provider Open Identity Exchange (OIX) proposed a service called Street Identity at a conference last week. Street Identity is designed to strengthen authentication on the web. Loosely-coupled “providers” contribute user data called attributes, such as street address, age and/or mobile phone number that can be used to more accurately validate a user’s identity.
“Google’s [efforts] recognize what is happening now, which is identities are being deconstructed into attributes,” says Don Thibeau, chairman of OIX.
Ironically, Google and other companies with massive user data repositories don’t have enough validated pieces of user information to strengthen authentication. Google would need to partner with an attribute provider that would incorporate that information into the authentication process — with user consent, of course. The service would include a revenue model for businesses and organizations that agree to participate.
Google’s idea doesn’t replace the current identity standards effort. Rather, Street Identity is building on OpenID Connect and OAuth. It incorporates UMA for user control and features the first implementation of OpenID Connect’s spec for attribute aggregation and distribution, which was largely championed by Microsoft and its internal identity guru, Mike Jones.
Google and its partners believe that by aggregating a user’s data from various trusted sources, Street Identity can solve three problems: First, the service would connect to real-world identities, which OpenID does not do. It would provide a financial incentive for mobile operators that collect fees for providing data. Finally, it allows the government to steer clear of the electronic ID business by accessing needed data via attribute providers.
The prospect sounds promising, but so did pure PKI before its implementers began telling war stories. It seems, however, that Google continues to work toward a user authentication standard. The caveat is that standardization still has a lot more work ahead.
Listen up, ghouls and boos, we’ve written a lot about web design here at Mashable, but on one day a year, it’s appropriate to call on some more, um, spirited individuals to lay down the laws of basic and proper web design.
We hope you know by now not to use Comic Sans. And while everyone loves an animated GIF, they’re only funny or entertaining when they’re … funny or entertaining. And that blinking text? Get rid of it, unless you’d like to be liable for a few seizures.
Below, you’ll learn from Frankenstein font snobs, mouthy mummies, impatient pumpkins and spiders on the web to help you make your website more of a treat than a scare to browse.
If you’re buying a car, do you check Facebook? Or do you read up on Kelley Blue Book values and scour the company website for every spec, from horsepower to miles per gallon? What about music — do you check Top 40 radio charts or scope out what your Facebook friends are actually listening to on Spotify?
Social media has infiltrated the purchasing funnel, helping consumers make informed decisions, from what to have for lunch to where to go on vacation. Depending on the decision, sometimes you turn to your social graph, and sometimes you turn to Google. So, as a brand marketer, you want to know what online channels you should be targeting in order to reach the perfect audience for your product.
But regardless of what kind of consumer you’re trying to reach or what you’re selling, your SEO better be top notch — search is the most important influence on the web.
The infographic below, featuring data from M Booth and Beyond, analyzes the differences between high and low sharers and various purchasing decisions, helping brands to understand how should be targeting consumers.
What kind of consumer are you? Let us know in the comments below.
Northwest Center for Change offers comprehensive outpatient services to individuals and their families who are struggling with chemical dependency. Their long-term approach, along with family participation, is unique and proven to increase.
We are glad that they wanted us to help them with their website redesign needs and also online marketing strategies.
Please follow the progress here.
The Duwamish Yacht Club was established in 1978 on its location 4.5 miles up the Duwamish River from Elliott Bay in the South Park Community of Seattle.
The club decided to redesign their website and also by adding more features (member portal, calendar, online sign up for event, etc) for their members.
You can follow the progress here.
Dr. G Indonesia is another client acquired from our Sky Soft Consulting Indonesia.
Dr. G is developed by Dr. Gun Young Ahn, the founder of Gowoonsesang, the world’s 2nd largest medical skin group.
Gowoonsesang is the most famous cosmeceutical brand in Korea too, developed by 8 MD/PhDs, 43 dermatologists, 114 nurses and 110 skincare professionals. Most famous Korean artists use this brand.
Dr. G is the skin treatment that rejuvenates skin to be healthy and beautiful.
Dr. G brand is expanding to Indonesia, and we are proud to be chosen as the partner for their website and online marketing needs.
The current website and e-commerce development can be followed below:
24 Hours Advertising is another client acquired from our Sky Soft Consulting Indonesia.
24 Hours Advertising is the #1 BTL (Below-the-Line) advertising/promotion service provider in West Java, Indonesia. Their major clients include: Djarum Group, Telkomsel Indonesia, LG Indonesia, etc.
The website is still under development and will be launched soon.
Carrie Haymond is a Certified Residential Specialist with the Windermere Real Estate Company. She is a native to the Seattle area, with over three decades of experience in the Real Estate industry as a Realtor and seasoned investment property entrepreneur.
Sky Soft Consulting designed her website a while back and last month we were approached to help her with Social Media Marketing. Blogging is part of Social Media Marketing and companies or business owners need to start utilizing them. Here is an article we did a while back on Benefits of Blogging for Search Engine.
Anyway, here is the screenshot, once the Blog is alive, it will be informed here….